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Authentic, Unpredictable, Untamable

Become ALAFRENCH
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WINTER SALES -15% OFF*

"Not for winter people." - ALAFRENCH

Own the Winter
WINTER SALES -15% OFF* WINTER SALES -15% OFF*

ALF COLLECTION #ALF25-12

More than a brand, ALAFRENCH is a discipline.

We sculpt silhouettes with precision, where fabric creates structure and presence.


Luxury is not decoration: it is the mastery of proportions, the control of lines,
the confidence to remove everything that is not essential.

“True elegance is not loud, it is felt before it is seen.”

Limited productions, meticulous construction, Parisian roots.

Garments built for those who move forward without asking permission,
for those who know that authenticity is silent but impossible to ignore.

Arc Jacquard Signature

The Arc Jacquard fabric unites heritage and modernity, architecture and attitude.
The Arc de Triomphe pattern is woven directly into the textile itself,
a symbol of control and elevation, while the fleur-de-lys monogram remains discreet,
visible only to those who pay attention.

This is not style for everyone.

It is a presence that does not need to speak.

French luxury streetwear brand designed in Paris